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4 Reasons Brands Need to Embrace Localized Digital Marketing

Digital media’s greatest marketing strength may also be its greatest pitfall: a digital ad can reach anyone, but not everyone reads marketing material the same way. How do you make sure your digital marketing campaign resonates with an audience in Hoboken as well as in Hanoi? The answer is to localize. A localization company maximizes the strengths of the global ...

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16 Entrepreneurs Share How They Use Blogging for Business

The Blogosphere is here and it is not going anywhere. It’s not just for people talking about what they’re eating for lunch or their next celebrity crush. Blogging is big business for entrepreneurs and business owners. CEO Blog Nation recently launched a blogging community and we regularly blog for entrepreneurs and business owners and there are numerous reasons to blog. Rescue a ...

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19 Entrepreneurs Explain The Best Way That They Market Their Business

Sales and marketing are are vital to building a successful business. One of the reasons that businesses fail is because of lack of sales and often that is a result of low visibility. We wanted to find out some of the best ways that entrepreneurs get their name out about their business. #1 – Answer Questions on HARO A great ...

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17 Entrepreneurs Explain How They Use Twitter for Business

Social Media is here and it is not going anywhere. Many brands focus on specific social media sites because of the type of updates they can make or the activity level of their target market. Twitter is no different and the microblogging site is used by entrepreneurs and business owners to promote brands, communicate with customers and to tell their ...

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Effective Tips for Keyword Research and SEO for Amazon Sellers

Keyword research is regarded as a fundamental part of the Amazon search optimization and it entails looking for all the relevant keywords meant for a product. Relevant keywords are nothing but the search terms which a customer would be using for finding your product on Amazon. Here are some valuable tips that you need to follow while doing keyword research ...

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B2B Mail: Are Traditional Methods Really Gone for Good

While direct mail is now often seen as a dated way to communicate, especially when used as a marketing strategy, there are still plenty of reasons why marketers still use it. There’s great potential in the strategy, you just have to learn how to master the tricks of the trade. Traditional methods are not gone for good; they’ve just been ...

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Lessons from the Competitive World of Healthcare Marketing

According to a PEW Research Center report, 72 percent of internet users said that they look online for health information. But to convert that into calls, it requires a firm to do more than just set up a website. Healthcare firms need to establish a bigger online web presence, but healthcare marketing alone can get extremely competitive. Here are a ...

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10 Entrepreneurs Share How They Use YouTube for Business

Taking advantage of social media as a business owner is an absolute must for reaching your audience. While logging on social media is the easy step, trying to build up an online strategy is harder than it sounds. Take the world of YouTube for example. The video site has grown from a few videos into the 3rd most visited site ...

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How to Get Video Shares on LinkedIn

Just like other social media platforms, LinkedIn boasts of millions of users. The site exceeds the social interactions expectations. Most people use the platform to conduct business or share ideas. LinkedIn is known for its video marketing capability which is important for businesses. The site stands out from other websites for its professional nature that brings together CEOs and decision ...

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Harnessing the Power of Free – The Best Innovative Marketing Model for Startups

Facebook started its journey back in 2004 as a relatively small social networking site which served the students of Harvard and now it has become the biggest phenomena of our times with 1.71 billion active monthly users as of June 2016. The company turned cash flow positive for the first time in 2009 and then went on to become the ...

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