How to Define and Gain Success in Video Marketing

There’s no doubt about it, advertising is directly linked to sales. And now, more than ever, how good your advertising is at generating new sales and revenue leads is directly linked to how good your video marketing campaigns are at drawing the attention of viewers. In this article, we will discuss some of the ways that you can define success ...

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15 Entrepreneurs Share Their Best Business Advice

No matter how you look at it, starting a business is hard. One of the hardest things you may ever have to do. There’s the business plan to think over, a name, government policies to consider, how it will affect your family, finances and the list rolls on from there. Some hardened entrepreneurs suggest spending a long time thinking about ...

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4 Tips to Make Money Management Easier for Your Business

People who don’t own businesses often underestimate how difficult the job really is. As an entrepreneur, you know that money management is probably at the top of your list of important and ongoing responsibilities. After all, if you don’t manage your money well, your business won’t last long. If you’re looking for ways to make money management easier for your business, ...

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Avoid Lawsuits, Theft and Startup Oblivion by Considering 5 Types of Business Insurance

If you’ve recently opened a small business, it’s highly likely that you like business but love your field. And if you’re not a business guru, navigating the world of startups can seem overwhelming at times. It might be tempting to skimp on certain costs, but one aspect of the company that you’re not going to want to penny-pinch on is ...

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7 Ways Business Management Software Can Ease a CEO’s Life

CEOs, the minds behind every company, who not only enjoy the power of their position and fat pay checks but also shoulder the burden of the responsibilities to get their company into the top charts of the industry. A successful CEO needs to be a masterful tactician and strategize each and every steps for the company, be it deciding the ...

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How To Choose the Right Printer for Your Growing Start-up

Regardless of your startup’s size or products, chances are your printer is a vital part of your daily workflow. Even the most tech-centric organizations rely on a printer for planning, presentations, and reports at the very least. For young companies who want to make as few expensive mistakes possible, choosing the best printer can help save time and money, be ...

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Years ago when I started this blog it was because I loved to be around entrepreneurs and business owners. It meant to talk with them, interview them and be in that environment. I was just motivated by not only talking to entrepreneurs but telling their unique stories. The stories were the foundation for Hearpreneur–the first CEO Blog Nation Blog before ...

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Should You Offer Senior Employees Different Benefits?

Employers and Senior Benefits In 1967, the Age Discrimination in Employment Act (ADEA) was passed. This law requires that all employee benefits be provided in a non-discriminatory manner “unless a statutory exception provides otherwise,” as stated in the Compliance Manual Overview on Employee Benefits found at the U.S. Equal Employment Opportunity Commission. In essence, the ADEA provides employers with a ...

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Why The “Yes Man” Culture Ends With Start Ups

A well-paying job is major for anyone’s livelihood. Unemployment and underemployment can be really difficult to deal with. Because most people don’t want to experience the woes associated with a lack of employment, it’s not uncommon to find employees who are totally okay with being “yes men”. A “yes man” is someone who literally answers in the affirmative to anything ...

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15 Entrepreneurs Share Their Tips for Social Media Success

Social media goes hand in hand with entrepreneurism. It’s the best way to connect with customers from all over the globe, instantly. Being on social media is vital to growing your company. While being involved online is a good step, there are certain measures to take if you want to be a social media superstar. There is etiquette to be ...

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