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Tag Archives: entrepreneur

A Leadership Tactic Even the Greats Forget About

These days, many business owners are interested in making their companies as successful as possible. In many cases, they implement strategies that are geared towards things like optimizing conversion, decreasing office tension, and extending the company’s sphere of influence and authority. While these types of techniques are great, there is one particularly effective strategy that corporate leaders tend to overlook: ...

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Fundamentals to Effective Internet Marketing

Is starting and running a business easy? Well, the truth is – it is not easy. However, today, with the difficulty that comes with launching a business, you will require to master your way through the Web if success is one of your online business; which should most definitely be. While most people still think of doing business the old ...

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How the Client / Agency Relationship Should Look

Some companies buy into the myth that successful PR can happen by accident, by magic or inside a vacuum. I’m here to tell you just how untrue that myth is. As positioning agents, we want to make our clients’ stories the very best they can be. We want to have their brands heard and seen and used by as many ...

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Senior Professionals: Why It’s Never too Late to Start Your Own Business

One of the things that my experience as an entrepreneur has taught me is that it is never too late to start a business.  There are a lot of misconceptions going around about self-employment and owning a business when it comes to whether or not someone can take it on.  Being an entrepreneur, starting a business, running a business, growing ...

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The Best Competitor Analysis Tools to Strengthen Your Marketing Strategies

“There is no greater danger than underestimating your opponent” — everyone knows this famous quote by Chinese philosopher Lao Tzu. But did you know that this same philosophy applies to the world of business as well? No matter how far you climb up the ladder of success, you will always be compared to competitors that are doing better than you! ...

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Being Prepared for a Sale

If you run a small business, then you might be wondering how to optimize your sales so that you can improve your profitability. The problem, though, is that many business owners are not prepared to make sales, and they don’t get the most from their efforts as a result. You must take some time to look at your statistics and ...

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15 Entrepreneurs Share Smart Tips on Social Media Etiquette

Social Media is a huge opportunity for entrepreneurs and business owners. There’s Facebook, Twitter, Snapchat, Instagram, Vine and even more popping up. There’s an etiquette for everything: dining etiquette, phone etiquette, business etiquette, and now: social media etiquette. The world of social media is constantly evolving, however, and the boundaries between public and personal have never been more undefined. For ...

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Five Simple Methods for Entrepreneurs to Succeed in Business

Being an independent retailer or small business owner can be both challenging and rewarding. As an entrepreneur, you create the vision for your brand and oversee all areas of your business. At face value, this all sounds great. However, any entrepreneur will tell you that it’s difficult to oversee every aspect of a business from daily operations and merchandising to ...

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15 Entrepreneurs Share Their Best Budget Marketing Tips

When you’re first starting out as an entrepreneurs there is one trait shared by each and every businessperson on that path – budget. A budget dictates how your business will be run on the beginning, what promotions you will have, where your business will be located and in some cases what kind of products you will have. So without deep ...

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Step Up Your Game: Top 5 Sure-fire Marketing Tips For A Start-up

After launching a start-up, your most pressing obligation is to get as many eyes on it as possible. If you are good at discovering and taking advantage of markets through clever uses of social media and the internet, that won’t be a problem. However if you need some tips, or even if you need a few new techniques, you’re in ...

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