The Value of Virtual: Why a Virtual Assistant is Worth a Small Business’ Money

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Time vs. money – if you’re a small business owner, you never have enough of either. Worse, most decisions involve a tradeoff – spending a little more to gain some time, or adding something to your already loaded plate to save some money. Virtual assistants are gaining traction as a tool among many businesses, particularly small ones. Some small business ...

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Being Prepared for a Sale

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If you run a small business, then you might be wondering how to optimize your sales so that you can improve your profitability. The problem, though, is that many business owners are not prepared to make sales, and they don’t get the most from their efforts as a result. You must take some time to look at your statistics and ...

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15 Entrepreneurs Share Smart Tips on Social Media Etiquette

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Social Media is a huge opportunity for entrepreneurs and business owners. There’s Facebook, Twitter, Snapchat, Instagram, Vine and even more popping up. There’s an etiquette for everything: dining etiquette, phone etiquette, business etiquette, and now: social media etiquette. The world of social media is constantly evolving, however, and the boundaries between public and personal have never been more undefined. For ...

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Five Simple Methods for Entrepreneurs to Succeed in Business

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Being an independent retailer or small business owner can be both challenging and rewarding. As an entrepreneur, you create the vision for your brand and oversee all areas of your business. At face value, this all sounds great. However, any entrepreneur will tell you that it’s difficult to oversee every aspect of a business from daily operations and merchandising to ...

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Why CIOs Prefer “Monkeys,” and Why It Could be Devastating for Cyber Security

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Recently, I had a conversation with a top executive at a well-known Fortune 1000 company. This executive admitted to me that, given a choice between hiring truly talented IT security professionals and “monkeys” – meaning cheap, low-level offshore IT personnel – he’d choose the monkeys. His rationale was that his company would not only save money by offshoring cyber security ...

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15 Entrepreneurs Share Their Best Budget Marketing Tips

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When you’re first starting out as an entrepreneurs there is one trait shared by each and every businessperson on that path – budget. A budget dictates how your business will be run on the beginning, what promotions you will have, where your business will be located and in some cases what kind of products you will have. So without deep ...

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Step Up Your Game: Top 5 Sure-fire Marketing Tips For A Start-up

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After launching a start-up, your most pressing obligation is to get as many eyes on it as possible. If you are good at discovering and taking advantage of markets through clever uses of social media and the internet, that won’t be a problem. However if you need some tips, or even if you need a few new techniques, you’re in ...

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5 Things to Consider When Expanding Your Business Internationally

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For the successful small business owner, taking your idea abroad can seem a natural next step from domestic dominance. But setting up in another country isn’t always as easy as having a good product and a substantial sum of money. Here are five things you should think about before you pack your bags. Culture Foreign businesses often face the extra ...

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15 Entrepreneurs Share Their Best Tips for Better SEO Practices

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Search Engine Optimization, known as SEO, is an essential tools in any small businesses arsenal. SEO is all about making sure your website and services are seen online ahead of competitors. It’s easy in theory, of course. Yet SEO isn’t about going down a list of rules and checking off some boxes. It’s a little more complicated than that. The strategies ...

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15 Entrepreneurs Share Their Best Business Advice for New Entrepreneurs

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No matter how you look at it, starting a business is hard. One of the hardest things you may ever have to do. There’s the business plan to think over, a name, government policies to consider, how it will affect your family, finances and the list rolls on from there. Some hardened entrepreneurs suggest spending a long time thinking about ...

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