6 Proven Ideas to Increase eCommerce Conversion

When a potential customer lands on a website, the goal is to convert these visitors into eventual customers. From there, it’s possible to nurture the relationship and maintain their loyalty as a long-time consumer. So, when an Internet user arrives on the website but instead of making a purchase backs out and leaves, it’s a failed opportunity. Not all hits ...

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How a Leadership Development Program Can Influence Your Workplace

Leadership is a value that only a few possess. There are some people who are natural born-leaders, combined with charisma and an ability to mobilize people. Then there are those who want to be leaders. But even with this difference, it does not mean that only those who are gifted with leadership skills can be leaders all the time. A  ...

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20 Entrepreneurs Share Their Thoughts On What’s More Important Between Sales, Marketing and Advertising

At the heart of every successful business, there is a well-laid and implemented marketing strategy. As a matter of fact, most businesses depend on marketing to generate sales in their businesses as well cover the whole aspect of advertising. However, some entrepreneurs find sales to be more important than marketing or advertising mainly because you need sales to generate revenue to ...

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Things To Consider Before Kicking-In With Your Start-up

Starting your own business is both fun and scary at the same time. Being a business organizer can be regretful at times and there are insufficient hours in the day to achieve everything. The things go from enormous triumphs to substantial let downs, in case you’re not powered by passion at all times, the going can become considerably harder. The ...

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Danger in the Cloud: How to Build a Zero Trust Network

Keeping up with cybercrime is a constant battle in the virtual world. But what’s the point of protecting your castle if the criminals can get in when the drawbridge is down? Whether it’s to steal your data, hold it hostage, or sadistically wreak havoc, cyber threats are a real and present danger to any business. Current methods are no longer ...

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How CEOs Can Help Inform Employees about Workers’ Comp

In order to protect your company, you need to have a firm grasp on all the laws that govern you. This means that you need to be aware of how workers’ comp affects your business and your employees. Here are some ways that you can inform your employees about workers’ comp claims. Create a Safety Program You want to protect ...

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9 Entrepreneurs Share Tips on Building a Strong Online Community

Online communities are growing in significance over time. This is mainly because of their great value in providing interactions and exchange platforms between like-minded individuals. One of the common tips that help create a valuable platform is to have some laid down rules and guidelines aimed at helping the members align their conversations towards a common goal. We asked entrepreneurs ...

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Resolutions Every Ecommerce Vendor Should Make

Are you a successful e-commerce vendor, or a newbie just learning the ropes? Either way, there are always new things to learn about the industry and new ways to improve your operations. As we enter the new year, there are a few resolutions every e-commerce vendor should make. Below are a few of our suggestions, but it is likely that ...

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How to Become a Ridiculously Effective Manager

Often, even people in a management role don’t really want to be managing. They want to be creating or meeting customers in person or brainstorming their next big venture. Leadership is important, though, and you can become an excellent manager without sacrificing your other business priorities. Here’s how:   Put Effort Into Team-Building At first, you may roll your eyes ...

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14 Entrepreneurs Share Their Thoughts on the Future of Digital Marketing

The digital marketing space is rapidly changing and becoming more complex. If there was a time that you wanted to start digital marketing efforts, then it should be now. Take for example, Google algorithm keeps changing as well as Facebook terms. Some marketers predict that the future might be bright for those who take advantage of the current situation . We ...

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