22 Entrepreneurs Explain How They Maintain Work/Life Balance

Entrepreneurs and business owners wear a ton of hats. It might be providing customer service; it might be hiring employees or motivating staff. Perhaps it is pitching to a new client or simply mopping the floors. It is easy for entrepreneurs to overextend themselves or spend too much time on marketing and advertising when they should be focused on maintaining ...

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16 Entrepreneurs Share Their Favorite PR Tips

One of the toughest challenges an entrepreneur faces is marketing and public relations. You can have a great idea and you can have a great product; but if you can’t effectively market your idea, you’ll never be as successful as you were meant to be. With so many other competing entrepreneurs and ideas, marketing can be a tough nut to ...

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Why You Need Healthy Boundaries and How to Build Them

Being an empath is something you like about yourself? You should like it! You’re able to show compassion and you deeply care about other people. You practically feel other people’s feelings as your own. When they are worried, you’re worried. When they need help, you’re the first one to offer everything you have to give. But is that an entirely ...

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6 Ways Blockchain Technology can Impact your Small Business

A misconception of the blockchain is that it is solely used for the creation and exchange of cryptocurrency. However, small businesses can leverage blockchain technology to positively impact their bottom line. Let’s take a closer look at what blockchain is, and at six ways it can benefit small businesses.   What is the Blockchain? The blockchain is a decentralized ledger ...

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7 Effective Strategies Used By Marketing Agencies to Drive Sales

In the past, marketing agencies relied on a few basic channels, such as billboards, direct mail and cold calling, to drive sales. Thanks to the internet, however, these agencies have access to a broader range of channels to help clients succeed. Here are seven effective strategies used by marketing agencies to drive sales.   1) SEO Search engine optimization (SEO) ...

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Website Protection: 7 Tips from Hackers You Need To Try Right Now

This Steve Jobs quote might motivate computer programmers to join the hacker club, More importantly, it forces cyber-security professionals to think like a hacker and develop a hacker mentality in order to neutralize their attacks. Unfortunately, hackers are always one step ahead of this cat and mouse race which is why we regularly get to hear the news about security ...

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Developing a Successful Collaborative Team for Your Business

Collaboration is a key to success for any business. The team-oriented workforce always promotes a healthy environment for work and leads to higher job satisfaction among employees. However, it is not so easy to establish the foundation of a collaborative environment. Every member of the team has unique strengths and weaknesses – and leaders need to polish the most positive ...

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Steps Involved in Claiming General Liability Insurance

If you have an accident or any problem at the construction site, you will feel relieved knowing that you have general liability insurance for contractors already in place. With the help of this insurance, you won’t have to worry about medical costs if someone is injured at the site. You also won’t worry if the equipment used is badly damaged. ...

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SEO: How to Solve the Fake Negative Review Problem

Irrespective of the business sector you are involved in, you will always find some people who like to spoil the goodwill of their competitors to steal customers. If you have a website, then get prepared for negative SEO. Some digital marketers apply unethical tactics, known as negative SEO, to spread rumors about your business so that both Google and potential ...

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Ultimate Guide to Small Business Owner for 2018

Many small business owners dream big of taking their businesses to great heights! Though they may have started off inputting their hard work and lot of energy and passion into their business, still they lack something that doesn’t allow them to meet what they want. The realization strikes them what strategy they should apply that would bring in more customers ...

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