Tag: marketing

What is the purpose of a marketing plan, and how do you use a marketing plan at your company?   ...

It’s not uncommon in referral marketing that companies push their referral programs so aggressively that it causes damage to the ...

Social media marketing and customer service have become increasingly more important in the online sphere, and tools that support these ...

As the owner of a fledgling company, you have to juggle a large number of different responsibilities with limited resources. ...

Search engine optimization has grown into a marketing strategy no company should ignore if they want to be competitive these ...

“Omnichannel strategies drive an 80% higher rate of incremental store visits”. This Google statistic illustrates the potential that omnichannel marketing ...

With the world increasingly becoming digital, most businesses have adopted online marketing strategies to widen their reach, increase brand awareness, ...

The more people use online platforms for various purposes, the more data they provide about themselves and what they are ...

As marketers, we usually know the tools we’ve got, but also the types of emergencies we’re going to encounter during ...

One of the toughest challenges an entrepreneur faces is marketing. You can have a great idea and you can have ...