public relations
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Advice
How to Write a Perfect PR Campaign for Your Brand
Public Relations (PR) may seem obsolete in the digital marketing era, but the fact remains that this type of strategy…
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Advice
The #1 Mistake Small Businesses Make in Marketing and How to Solve it
Over the past 20 years, I have heard the same thing from companies “we tried PR, advertising, content marketing and…
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Advice
16 Entrepreneurs Share Their Favorite PR Tips
One of the toughest challenges an entrepreneur faces is marketing and public relations. You can have a great idea and…
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Advice
Too Big to Fail, or Too Stubborn to Listen: When PR Is a Necessity for Wall Street
The euphemism about Too Big to Fail, the idea that some financial institutions are too consequential to succumb to market…
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Advice
Implementing A Successful Media Exposure/Publicity Campaign: P.R. Does Not Stand For Press Release!
In recent years there seems to be an increasingly common misconception among many entrepreneurs and business owners nationally who try…
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Advice
I Can’t Afford A P.R. Campaign — Can I?
It’s a phrase I hear over and over again from many entrepreneurs, small businesses owners and inventors: “I’d love to…
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