• SHOP
  • SITES
  • NEWSLETTER
  • CEO HACKS
  • GLOBAL SEARCH
  • WEB SUPPORT
  • CONTACT
Rescue a CEO
  • Advice
    22 Entrepreneurs Reveal Their Plan for Innovation

    22 Entrepreneurs Reveal Their Plan for Innovation

    16 Entrepreneurs Share How Niche Communities Have Disrupted Entrepreneurship

    16 Entrepreneurs Share How Niche Communities Have Disrupted Entrepreneurship

    14 Entrepreneurs Reveal How They Incorporate Sustainability Into Their Business

    14 Entrepreneurs Reveal How They Incorporate Sustainability Into Their Business

    10 Entrepreneurs Explain How They Use Their Blog for Business

    10 Entrepreneurs Explain How They Use Their Blog for Business

    20 Entrepreneurs Reveal The Best Way to Learn Leadership

    20 Entrepreneurs Reveal The Best Way to Learn Leadership

    18 Entrepreneurs Share Some of The Best Leadership CEO Hacks and Resources

    18 Entrepreneurs Share Some of The Best Leadership CEO Hacks and Resources

    8 Entrepreneurs and Business Owners Explain How Coaching Has Affected Their Leadership Style

    8 Entrepreneurs and Business Owners Explain How Coaching Has Affected Their Leadership Style

    16 Entrepreneurs Reveal How They Market Their Business During the Slower Months

    16 Entrepreneurs Reveal How They Market Their Business During the Slower Months

    21 Entrepreneurs Share Advice on Building a Team

    30 Entrepreneurs Share Advice on Building a Team

  • Productivity
    20 Entrepreneurs Describe Their Morning Routine

    20 Entrepreneurs Describe Their Morning Routine

    16 Entrepreneurs Share How They Focus

    16 Entrepreneurs Share How They Focus

    30 Entrepreneurs Explain the Best Ways to Get Out of One’s Comfort Zone

    30 Entrepreneurs Explain the Best Ways to Get Out of One’s Comfort Zone

    30 Entrepreneurs Explain the Best Ways to Encourage a Team to be Disruptive

    30 Entrepreneurs Explain the Best Ways to Encourage a Team to be Disruptive

    30 Entrepreneurs Share Their Thoughts on The Future Impact of Coworking

    30 Entrepreneurs Share Their Thoughts on The Future Impact of Coworking

    29 Entrepreneurs Explain Why They Have OR Don’t Have A Virtual Assistant

    29 Entrepreneurs Explain Why They Have OR Don’t Have A Virtual Assistant

    30 Entrepreneurs Explain How They Maintain Balance as CEOs

    30 Entrepreneurs Explain How They Maintain Balance as CEOs

    25 Entrepreneurs Explain The Best Ways to Get Out of One’s Comfort Zone

    25 Entrepreneurs Explain The Best Ways to Get Out of One’s Comfort Zone

    Teaching an Old Dog New Tricks – How Working From Home is Cultivating a Creativity Revolution

    Becoming Productive: Finding Your Balance

  • Answers
    7 Entrepreneurs Share Their Thoughts on Some of the Most Innovative Brands

    7 Entrepreneurs Share Their Thoughts on Some of the Most Innovative Brands

    3 Entrepreneurs and Business Owners Share Their Operations Plan

    3 Entrepreneurs and Business Owners Share Their Operations Plan

    30 Entrepreneurs Explain How They Use Their Blog for Business

    23 Entrepreneurs Explain How They Use Their Blog for Business

    17 Entrepreneurs Explain How They Keep Track of Their Numbers

    17 Entrepreneurs Explain How They Keep Track of Their Numbers

    30 Entrepreneurs Explain How They Retain Top Talent

    30 Entrepreneurs Explain How They Retain Top Talent

    30 Entrepreneurs Explain How They Use Their Blog for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

    30 Entrepreneurs Share How the Workplace Has Changed

    30 Entrepreneurs Share How the Workplace Has Changed

    30 Entrepreneurs Share What They Had to Pivot and Shift Within Their Business During the Digital Migration

    30 Entrepreneurs Share What They Had to Pivot and Shift Within Their Business During the Digital Migration

    30 Entrepreneurs Share How They Stop Burnout from Happening

    30 Entrepreneurs Share How They Stop Burnout from Happening

  • Marketing
    4 Entrepreneurs Explain How They Use Their Podcast for Business

    4 Entrepreneurs Explain How They Use Their Podcast for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

    23 Entrepreneurs Explain How They Use Their Blog for Business

    25 Entrepreneurs Share Their Thoughts on SEO and Its Future

    25 Entrepreneurs Share Their Thoughts on SEO and Its Future

    11 Entrepreneurs Explain How They Use Their Podcast for Business

    11 Entrepreneurs Explain How They Use Their Podcast for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

    29 Entrepreneurs Explain How They Use Their Podcast for Business

    29 Entrepreneurs Explain How They Use Their Podcast for Business

    30 Entrepreneurs Explain How They Use Their Podcast for Business

    30 Entrepreneurs Explain How They Use Their Podcast for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

  • Blog
  • MORE
    • START
    • FAQ
    • NEWSLETTER
    • HACKS
    • ABOUT
    • SITES
    • GUEST POSTS
    • WEBSITE SUPPORT SERVICES
  • Community
    • FREE CBNation Buzz Newsletter
    • Premium CEO Hack Buzz Newsletter
No Result
View All Result
Rescue a CEO
  • Advice
    22 Entrepreneurs Reveal Their Plan for Innovation

    22 Entrepreneurs Reveal Their Plan for Innovation

    16 Entrepreneurs Share How Niche Communities Have Disrupted Entrepreneurship

    16 Entrepreneurs Share How Niche Communities Have Disrupted Entrepreneurship

    14 Entrepreneurs Reveal How They Incorporate Sustainability Into Their Business

    14 Entrepreneurs Reveal How They Incorporate Sustainability Into Their Business

    10 Entrepreneurs Explain How They Use Their Blog for Business

    10 Entrepreneurs Explain How They Use Their Blog for Business

    20 Entrepreneurs Reveal The Best Way to Learn Leadership

    20 Entrepreneurs Reveal The Best Way to Learn Leadership

    18 Entrepreneurs Share Some of The Best Leadership CEO Hacks and Resources

    18 Entrepreneurs Share Some of The Best Leadership CEO Hacks and Resources

    8 Entrepreneurs and Business Owners Explain How Coaching Has Affected Their Leadership Style

    8 Entrepreneurs and Business Owners Explain How Coaching Has Affected Their Leadership Style

    16 Entrepreneurs Reveal How They Market Their Business During the Slower Months

    16 Entrepreneurs Reveal How They Market Their Business During the Slower Months

    21 Entrepreneurs Share Advice on Building a Team

    30 Entrepreneurs Share Advice on Building a Team

  • Productivity
    20 Entrepreneurs Describe Their Morning Routine

    20 Entrepreneurs Describe Their Morning Routine

    16 Entrepreneurs Share How They Focus

    16 Entrepreneurs Share How They Focus

    30 Entrepreneurs Explain the Best Ways to Get Out of One’s Comfort Zone

    30 Entrepreneurs Explain the Best Ways to Get Out of One’s Comfort Zone

    30 Entrepreneurs Explain the Best Ways to Encourage a Team to be Disruptive

    30 Entrepreneurs Explain the Best Ways to Encourage a Team to be Disruptive

    30 Entrepreneurs Share Their Thoughts on The Future Impact of Coworking

    30 Entrepreneurs Share Their Thoughts on The Future Impact of Coworking

    29 Entrepreneurs Explain Why They Have OR Don’t Have A Virtual Assistant

    29 Entrepreneurs Explain Why They Have OR Don’t Have A Virtual Assistant

    30 Entrepreneurs Explain How They Maintain Balance as CEOs

    30 Entrepreneurs Explain How They Maintain Balance as CEOs

    25 Entrepreneurs Explain The Best Ways to Get Out of One’s Comfort Zone

    25 Entrepreneurs Explain The Best Ways to Get Out of One’s Comfort Zone

    Teaching an Old Dog New Tricks – How Working From Home is Cultivating a Creativity Revolution

    Becoming Productive: Finding Your Balance

  • Answers
    7 Entrepreneurs Share Their Thoughts on Some of the Most Innovative Brands

    7 Entrepreneurs Share Their Thoughts on Some of the Most Innovative Brands

    3 Entrepreneurs and Business Owners Share Their Operations Plan

    3 Entrepreneurs and Business Owners Share Their Operations Plan

    30 Entrepreneurs Explain How They Use Their Blog for Business

    23 Entrepreneurs Explain How They Use Their Blog for Business

    17 Entrepreneurs Explain How They Keep Track of Their Numbers

    17 Entrepreneurs Explain How They Keep Track of Their Numbers

    30 Entrepreneurs Explain How They Retain Top Talent

    30 Entrepreneurs Explain How They Retain Top Talent

    30 Entrepreneurs Explain How They Use Their Blog for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

    30 Entrepreneurs Share How the Workplace Has Changed

    30 Entrepreneurs Share How the Workplace Has Changed

    30 Entrepreneurs Share What They Had to Pivot and Shift Within Their Business During the Digital Migration

    30 Entrepreneurs Share What They Had to Pivot and Shift Within Their Business During the Digital Migration

    30 Entrepreneurs Share How They Stop Burnout from Happening

    30 Entrepreneurs Share How They Stop Burnout from Happening

  • Marketing
    4 Entrepreneurs Explain How They Use Their Podcast for Business

    4 Entrepreneurs Explain How They Use Their Podcast for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

    23 Entrepreneurs Explain How They Use Their Blog for Business

    25 Entrepreneurs Share Their Thoughts on SEO and Its Future

    25 Entrepreneurs Share Their Thoughts on SEO and Its Future

    11 Entrepreneurs Explain How They Use Their Podcast for Business

    11 Entrepreneurs Explain How They Use Their Podcast for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

    29 Entrepreneurs Explain How They Use Their Podcast for Business

    29 Entrepreneurs Explain How They Use Their Podcast for Business

    30 Entrepreneurs Explain How They Use Their Podcast for Business

    30 Entrepreneurs Explain How They Use Their Podcast for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

    30 Entrepreneurs Explain How They Use Their Blog for Business

  • Blog
  • MORE
    • START
    • FAQ
    • NEWSLETTER
    • HACKS
    • ABOUT
    • SITES
    • GUEST POSTS
    • WEBSITE SUPPORT SERVICES
  • Community
    • FREE CBNation Buzz Newsletter
    • Premium CEO Hack Buzz Newsletter
No Result
View All Result
Rescue a CEO
No Result
View All Result

Closed-End and Open-Minded: Successful Financial Communications

in Advice
Reading Time: 4 mins read
Closed-End and Open-Minded: Successful Financial Communications

Image: Freedigitalphotos.net

As I like to remind readers, and as I have done so here and here, effective communications must be a priority for every executive. And yet, there is a tendency to associate articulateness – never mind eloquence and the mellifluous construction of sentences, which stand as grand edifices of rhetorical power – with slickness, or as some throwaway piece of art: A talent, to be sure, but an irrelevant one in an era of text messages, tweets, comments and fragmented speech. If anything, literate people – those who can read and write – sound anything but; their monosyllabic declarations of “Yes” and “No” are the verbal equivalent of a thumbs-up or thumbs-down brand of “conversation.” My advice to these individuals, many of them business owners and entrepreneurs, is, in a word, simple: Stop.

Unless executives stop this behavior, and until they recognize the necessity of powerful communications, they will not achieve their goals. Nor will they earn the trust of consumers, investors, potential financial partners or the media as a whole. Nowhere is this issue more urgent, in the aftermath of near economic collapse and the onset of the Great Recession, than on Wall Street. I refer to this proper noun both as a specific point of geography, in Lower Manhattan, and as a euphemism for the traders, analysts, brokers and fund managers, who work well beyond the southernmost tip of New York City. For these individuals – the men and women charged with translating the arcane symbols, graphs and charts of an investment fund into plain English – communications is not a luxury or an indulgence; it is an unofficial duty – it should be an accepted part of any professional's responsibilities – to speak with conviction, write with clarity and act with authority.

See also  Too Big to Fail, or Too Stubborn to Listen: When PR Is a Necessity for Wall Street

RelatedPosts

22 Entrepreneurs Reveal Their Plan for Innovation

16 Entrepreneurs Share How Niche Communities Have Disrupted Entrepreneurship

14 Entrepreneurs Reveal How They Incorporate Sustainability Into Their Business

Alas, so very few have this ability. But, among those who invest in communications as a means to educate prospective investors, there is someone worthy of praise. That person is John Cole Scott, Executive Vice President of Closed-End Fund Advisors (“CEFA”), which builds portfolios for individual and institutional clients, through either direct work with clients or through financial advisors and planners.

Full disclosure: John is a personal friend, one I admire for his talents as an author and speaker, whose newsletter I read in its entirety and whose correspondence I save for its reverence for language. My colleague's podcast with John, which is available here, showcases these skills in greater detail. It is the conversational manner by which he explains things – it is John’s extemporaneous role as teacher and financial sage – that reassures me all is not for naught. Meaning: There are successful executives and investors – some of whom are extremely successful – because they understand the value of smart communications.

Maintaining the Momentum and Staying Visible: The Frequency of Communications and the Delivery of Genuine News

Just as an analyst or investor will parse the financial language of a stock or mutual fund – just as he or she will read the numbers, which tell a story about a company's true worth or a portfolio's projected performance – so, too, will that same person communicate this information to the right audience. That investor, and John proves this point, will do two important things. Bear in mind, as well, that these statements apply to all industries; the tactics are universal, while the content will (naturally) differ among various businesses.

First, an executive will offer actual news – in the form of an announcement or commentary about a noteworthy subject – that will be persuasive and easy to understand, and compelling enough to share and discuss with others. That material must have a voice, distinctive in its delivery and sincere in the beliefs it conveys, so the words themselves – printed as magazine copy or transmitted electronically – will resonate. Put another way, if we want to learn the facts we need the sentences to sing.

See also  Transform, Ignite, Disrupt Your Company to Success

And secondly, an executive will maintain the momentum he or she starts. To capture people's attention is one thing, but to sustain their collective interest – to transform readers into subscribers, and convert supporters into clients – requires frequency of communications. Translation: Keep making news! Keep producing high-quality content, substantiated by facts and presented with vigor, because the alternative – silence – is unacceptable, period.

These recommendations are neither new nor profound. I come to motivate, not to philosophize about the universe or humankind. Let the truly great thinkers ponder those matters because, in comparison, every executive should realize how obvious – and obviously essential – it is, instead, to be a good communicator.

PatriciaB (2)Accomplishing this mission is not hard, provided companies invest in the right people, with the right gifts, to make communications the supreme assignment it should be; the ultimate undertaking it must be.

Patricia Baronowski-Schneider is Founder and President of Pristine Advisers, a marketing and communications professional with over 23 years experience in the financial communications and media relations industry.

Tags: communicationsPatricia Baronowski-Schneiderpristine advisers
Previous Post

Featured Post: Incentive Capitalization: An Effective Tool For Entrepreneurs

Next Post

How to Perform a Web Content Audit

Related Posts

22 Entrepreneurs Reveal Their Plan for Innovation
Advice

22 Entrepreneurs Reveal Their Plan for Innovation

Innovation thrives on dynamic adaptation and creativity. The approach involves fostering a culture of experimentation, engaging customers, and embracing diverse...

16 Entrepreneurs Share How Niche Communities Have Disrupted Entrepreneurship
Advice

16 Entrepreneurs Share How Niche Communities Have Disrupted Entrepreneurship

Niche communities disrupt entrepreneurship through specialized markets and targeted consumer bases. Entrepreneurs engage these communities via social media, creating tailored...

14 Entrepreneurs Reveal How They Incorporate Sustainability Into Their Business
Advice

14 Entrepreneurs Reveal How They Incorporate Sustainability Into Their Business

In an era where environmental consciousness and ethical practices are taking center stage, the integration of sustainability into business operations...

10 Entrepreneurs Explain How They Use Their Blog for Business
Advice

10 Entrepreneurs Explain How They Use Their Blog for Business

The Blogosphere is here and it is not going anywhere. It’s not just for people talking about what they’re eating...

Next Post
How to Perform a Web Content Audit

How to Perform a Web Content Audit

Featured Post: 3 Ways To Keep The Cash Flowing Into Your Organization

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

I agree to the Terms & Conditions and Privacy Policy.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Join CBNation Buzz

Name(Required)
Email(Required)
This field is for validation purposes and should be left unchanged.

Welcome to CBNation Welcome to CBNation powered by Blue16 Media (Web Design & SEO). We are a B2B brand that is exists to help over 1M business owners succeed. Our philosophy and foundation is based on resources, visibility & connections (Visibility + Resources x Connections = Success). We are focused on being the #1 business resource for CEOs, entrepreneurs and business owners.

We hope you enjoy this site, and please let us know if we can be of any help!

Please note in the sake of transparency our sites do contain affiliate links that pay us a small commission at no extra cost to you. Read our Affiliate Disclaimer.
CBNation Library
CEO Hacks
I AM CEO Volume 3

RSS Our Latest CBNation Content:

  • IAM1945 – Entrepreneur Teaches Sales Teams How to Identify and Manage Their Fears
  • Founder Runs 100% Woman-owned Boutique Winery
  • Attorney Helps Families Enhance Their Lives
  • IAM1944 – Author and Podcast Host Shares His Experience and Lessons on Franchising
  • IAM1943 – Marketing Consultant Helps Clients Understand and Implement the StoryBrand Framework
  • IAM1942 – Entrepreneur Revolutionizing the Vacation Rental Industry

Our Sponsors

Subscribe

Join thousands of subscribers & be the first to get new freebies.

Name(Required)
Email(Required)
This field is for validation purposes and should be left unchanged.

What is CBNation?

We're like a Global Business Chamber but with content...
LOTS OF IT

CBNation includes a library of blogs, podcasts, videos and more helping CEOs, entrepreneurs and business owners level up

CBNation is a community of niche sites for CEOs, entrepreneurs and business owners through blogs, podcasts and video content. Started in much the same way as most small businesses, CBNation captures the essence of entrepreneurship by allowing entrepreneurs and business owners to have a voice.

CBNation curates content and provides news, information, events and even startup business tips for entrepreneurs, startups and business owners to succeed.

+ Mission: Increasing the success rate of CEOs, entrepreneurs and business owners.

+ Vision: The media of choice for CEOs, entrepreneurs and business owners.

+ Philosophy: We love CEOs, entrepreneurs and business owners and everything we do is driven by that. We highlight, capture and support entrepreneurship and start-ups through our niche blog sites.

Visit CBNation

RSS Our Latest Content:

  • IAM1945 – Entrepreneur Teaches Sales Teams How to Identify and Manage Their Fears
  • Founder Runs 100% Woman-owned Boutique Winery
  • Attorney Helps Families Enhance Their Lives
  • IAM1944 – Author and Podcast Host Shares His Experience and Lessons on Franchising
  • IAM1943 – Marketing Consultant Helps Clients Understand and Implement the StoryBrand Framework
  • IAM1942 – Entrepreneur Revolutionizing the Vacation Rental Industry
  • IAM1941 – Podcast Host and Gym Owner Breaks Down Dating and Relationships Questions
  • IAM1940 – Founder Focuses on Helping Firms Recover Lost Revenue and Increase Cash Flow
  • IAM1939 – Biohacker Makes Solutions That Impact the Mind and Body
  • IAM1938 – Wellness Coach Helps Clients Struggling with Emotional Eating

©2023 CBNation | Powered by CEO Blog Nation & Blue16 Media | Terms of Service | Privacy Policy | Affiliate Disclaimer | Website Support Services

No Result
View All Result
  • Advice
  • Productivity
  • Answers
  • Marketing
  • Blog
  • MORE
    • START
    • FAQ
    • NEWSLETTER
    • HACKS
    • ABOUT
    • SITES
    • GUEST POSTS
    • WEBSITE SUPPORT SERVICES
  • Community
    • FREE CBNation Buzz Newsletter
    • Premium CEO Hack Buzz Newsletter
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Do not sell my personal information.
SettingsAccept
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.
 Share This
 Facebook